Fix What's Broken
Run the evaluation. Build the missing evidence. Re-test.
Start with Demand Reality. Do not scale before this passes.
Demand Reality→Conversion Clarity→Revenue Engine
Stage 1
Demand Reality
Validate demand evidence before scaling. If this fails, stop and rebuild proof.
If this fails → do not scale
Stage 2
Conversion Clarity
Test whether interest reliably converts without founder explanation.
Stage 3
Revenue Engine
Confirm repeatable revenue mechanics independent of founder heroics.